Magic: The Gathering and Wizards of the Coast announced a new Secret Lair drop titled Their Magic Is Limitless in partnership with Global Fund for Women, a long-established feminist fund that supports grassroots gender justice organizations worldwide. The collaboration aims to spotlight women across Magic’s storytelling, art, and creative teams while also directing resources to groups working on causes which include climate justice, reproductive rights, freedom from violence, and crisis support for communities.
Drop Contents and Availability
Their Magic Is Limitless collects seven iconic cards—Dark Ritual, Cultivate, Finale of Devastation, Lathril, Blade of the Elves, Coat of Arms, Sol Ring, and Path of Ancestry—each chosen to represent the drop’s thematic focus on women’s strength and relational networks. The set will be offered on a printed-to-demand basis and is scheduled for sale from July 20 through August 3. Two finish options will be available: non-foil for USD 39.99 and foil for USD 49.99.
Charitable Giving
Fifty percent of the product price, after third-party transaction fees, will be donated to Global Fund for Women via Our Change Foundation, a public charity and donor-advised fund. This funding model aims to funnel substantial resources from the drop directly to grassroots partners that Global Fund for Women supports across more than 180 countries.
Creative Intent and Design
The creative team intentionally designed the drop to reflect the vastness of womanhood, balancing depictions of power and beauty while including a broad range of body types, ages, races, and gender expressions, with visual choices mixing realistic figure rendering with graphic framing in order to emphasize characters in positions of expertise and agency. The project also mirrored its theme internally: each creative role paired a mentor and a mentee, underscoring relationship-building as both motif and practice.
Impact and Reach
Global Fund for Women has partnered with over 5,000 organizations and disbursed more than USD 250 million in grants, a track record the partnership highlights as a reason for collaboration. By tying an artist-forward collectible release to a proven grantmaker, Wizards positions the drop as both a celebration of women within the Magic universe and a tangible philanthropic gesture intended to amplify grassroots work.
In the Philippines, you can pre-order this Secret Lair Drop via select local game stores like Green Gate Hobbies and High Market. For more information, click here.
Frequently Asked Questions (FAQ)
Q: What is Their Magic is Limitless?
A: Their Magic Is Limitless is a Secret Lair drop from Magic: The Gathering created in partnership with Global Fund for Women that features seven specially selected cards.
Q: When and where will the Their Magic is Limitless drop be available?
A: The drop will be printed to demand and available from July 20 through August 3.
Q: Which cards are included in the Their Magic is Limitless drop?
A: The set includes Dark Ritual, Cultivate, Finale of Devastation, Lathril, Blade of the Elves, Coat of Arms, Sol Ring, and Path of Ancestry.
Q: How much of the sale goes to charity?
A: Fifty percent of the product price (less third-party transaction fees) will be donated to Global Fund for Women via Our Change Foundation.
Q: Why was this theme chosen?
A: The drop was developed to celebrate the strength and variety of womanhood and to reflect relationship-building, mentorship, and agency through art and creative team structure.
